Picnik – Otterbrands

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Our main goal is to help brands achieve something great – whether that’s building a great product, nurturing a great idea, or providing a great service. Our philosophy is inspired by four universal languages – design, food, music, and love. By pulling from these ideas, we can look at our work in a larger context […]

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Project: Picnik

Good food that also happens to be good for you. PICNIK completely embraces the yin and yang of why we eat: to nourish our bodies and experience pure enjoyment. By using thoughtfully-sourced, good-for-you ingredients, their customers can confidently look forward to feeling their very best.

In line with creating products for daily use, PICNIK developed a line of creamers with added benefits that would be easy to integrate into their customer’s daily routines – MCT oil for increased energy, collagen for enhanced skincare benefits, and a little something for vegans.

HERE Studio was tasked with reimagining the packaging and design across these 3 new flavor SKUS.

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